According to GlobalData.com, the Indian apparel market in 2020 stood at around four trillion INR. After 2020, the market experienced an INR one trillion decline due to covid-19 pandemic. Still, the WPI (wholesale price index) for the clothing market in India has seen growth. In 2023, the WPI stood at nearly 143 points, which is about 25 points higher than the WPI in 2020. Indeed, this growth and potential have redefined the wholesale cloth market and its competitiveness.
In one way, this scenario can look like it benefits retail small business owners in terms of competitive pricing when buying clothes wholesale. However, this also affects small business owners in terms of quality clothing, consistency in stock lot delivery, trending designs, etc. Thus, small-scale resellers need to get clarity on “how to buy wholesale branded clothes” that are reliable.
This article explains in detail the easiest and best way for retail clothing business owners to purchase wholesale apparel. Follow this approach to escape from the cloth wholesale market’s loopholes.
A step-by-step approach to buying wholesale branded clothes
1. List out the needs of your customers 2. Search for leading wholesale suppliers 3. Choose the right wholesale supplier 4. Choose from a wide range of quality clothing products 5. Finalize the stock lots and order the stock 6. Receive the stocks by ordering online 7. Become the best clothing reseller in the market
List out the needs of your customers
As a small business owner, once you’re ready to start your retail clothing business, the first thing you need to do is identify the needs of your customers. You may have either single or multiple niche audiences, but what they need is important above all. So, find out your customer preferences, choices, and needs when it comes to clothing.
Search for leading wholesale suppliers
After identifying your customer needs, start searching for wholesale clothing suppliers in the market who can offer similar clothing with the utmost quality. There may be numerous wholesale dealers who offer the same clothing at the lowest prices but retain the same quality. So, scout for these dealers who can help you with some decent margins.A leading clothing wholesale dealer offers free delivery for orders above INR 10,000!
Choose the right wholesale supplier
We know how populated the wholesale clothing market is in India. So, choose the one that does the best B2B wholesale clothing business without forgoing quality, competitive price, and, most importantly, their own identity. Today, to wash away the scattered wholesale players, we must consider a lot of factors while finalizing the wholesale supplier. One such factor is their website. Because the one with a website will have all the processes and standards in place, along with their own identity, which is trustworthy.
Choose from a wide range of quality clothing products
Don’t depend on wholesale dealers with fast-fashion stock. Because in such cases, you will get low-quality stock or poor-quality printing on the apparel. Thus, choose a wholesale clothing supplier with in-house designers, a quality control team, and a commitment to the community (using eco-friendly products).
Finalize the stock lots and order the stock
Based on the demand analysis you performed, you can order stock lots for your clothing shop. In fact, this is quite a challenge for many retailers or resellers, as they may require only small quantities. In such a case, keep this in mind and pick the wholesale supplier with the lowest minimum order quantity (MOQ). This way, you need to worry about the big stock lots or the need for a warehouse for your retail shop. Shop4shops is a leading high-quality clothing supplier in India with smaller MOQs at wholesale prices.
Receive the stocks by ordering online
Today, in this digital world, every business wants to go online. The branded garments wholesale market is no exception. So as a small business owner, you can make use of this option and save on your procurement costs. You need not spend your time and money visiting the physical warehouse of a wholesale supplier anymore. Shortlist the apparel by watching videos or photos, order online, and receive the stocks at your doorstep.
Become the best clothing reseller in the market
By choosing the right wholesale supplier, the trending apparel designed by excerpt designers, and ordering online, you can save cost, time, and effort. Use this to promote your retail shop or cloth shop to your target audiences.
Conclusion
We hope this article answers your question about how to buy wholesale branded clothes in India. Well, how about outside India? Shop4Shops.in, the leading wholesale supplier in India, also exports apparel to customers outside India. Believe it or not, they export branded clothing wholesale at pretty competitive prices!
